Protein coffee in the UK, compared.
Prices and doses checked on , with links. Where someone else is cheaper or has more protein, we say so first.
Where HEFT loses.
- Price
- Pro Brew costs about 86p a cup, Nutriseed about £1.15 and Myprotein about £1.37 on the day we checked. HEFT costs £1.56, or £1.17 on the founding offer.
- Protein
- Myprotein's Protein Iced Coffee has 20g a serving. HEFT has 15g.
- Doing it yourself
- A tub of whey, a tub of creatine and some tablets cost less per morning than HEFT: about £1.01 at our example prices. The calculator below does the maths with your prices.
What you get for the money.
| Per product | HEFT | Pro Brew Protein Coffee | Myprotein Protein Iced Coffee | Nutriseed Creatine Coffee |
|---|---|---|---|---|
| Price | £24.99 for 480g (planned) | £23.99 | £27.49 | £22.99 |
| Servings | 16 | 28 | 20 | 20 |
| Cost per cup | £1.56, or £1.17 on the founding offer | about 86p | about £1.37 | about £1.15 |
| Protein per serving | 15g (target) | 8g | 20g | Not checked |
| Protein source | Whey (milk) | Marine collagen | Milk protein (whey and casein) | Not checked |
| Creatine per serving | 3g (target) | None listed | None listed | 3.5g |
| Vitamins and minerals | D3, B6, B12, magnesium, zinc (targets) | None listed | None listed | D3, K2 and B6 |
| Other actives | None | 100mg L-theanine | None listed | MCT powder |
| Caffeine per serving | about 120mg (target) | 120mg | 80mg | Not checked |
| Sweetener | Stevia leaf extract and erythritol | None listed | Sucralose | None (no added sweeteners) |
| Format | Powder, hot or iced | Instant coffee powder | Powder for cold drinks | Powder |
| On | Not on sale. No samples yet. | Out of stock | On sale | On sale |
| Source | This site's draft label | probrew.co.uk product page | myprotein.com product page | nutriseed.co.uk product page |
HEFT
- Price
- £24.99 for 480g (planned)
- Servings
- 16
- Cost per cup
- £1.56, or £1.17 on the founding offer
- Protein per serving
- 15g (target)
- Protein source
- Whey (milk)
- Creatine per serving
- 3g (target)
- Vitamins and minerals
- D3, B6, B12, magnesium, zinc (targets)
- Other actives
- None
- Caffeine per serving
- about 120mg (target)
- Sweetener
- Stevia leaf extract and erythritol
- Format
- Powder, hot or iced
- On
- Not on sale. No samples yet.
- Source
- This site's draft label
Pro Brew Protein Coffee
- Price
- £23.99
- Servings
- 28
- Cost per cup
- about 86p
- Protein per serving
- 8g
- Protein source
- Marine collagen
- Creatine per serving
- None listed
- Vitamins and minerals
- None listed
- Other actives
- 100mg L-theanine
- Caffeine per serving
- 120mg
- Sweetener
- None listed
- Format
- Instant coffee powder
- On
- Out of stock
- Source
- probrew.co.uk product page
Myprotein Protein Iced Coffee
- Price
- £27.49
- Servings
- 20
- Cost per cup
- about £1.37
- Protein per serving
- 20g
- Protein source
- Milk protein (whey and casein)
- Creatine per serving
- None listed
- Vitamins and minerals
- None listed
- Other actives
- None listed
- Caffeine per serving
- 80mg
- Sweetener
- Sucralose
- Format
- Powder for cold drinks
- On
- On sale
- Source
- myprotein.com product page
Nutriseed Creatine Coffee
- Price
- £22.99
- Servings
- 20
- Cost per cup
- about £1.15
- Protein per serving
- Not checked
- Protein source
- Not checked
- Creatine per serving
- 3.5g
- Vitamins and minerals
- D3, K2 and B6
- Other actives
- MCT powder
- Caffeine per serving
- Not checked
- Sweetener
- None (no added sweeteners)
- Format
- Powder
- On
- On sale
- Source
- nutriseed.co.uk product page
Figures from each product's own page on . 'Not checked' means we couldn't confirm it there, so we haven't guessed. Brands change prices and recipes; if something here is out of date, email hello@heftcoffee.co and we'll fix it.
Cost per cup.
Price your own stack.
Example prices, not quotes. Put in your own.
Yes, you could build this yourself for less. The question is whether you will, every morning at 6:45, with four tubs and a scoop.
How we checked.
We read each product's own page on and noted the price a buyer would pay that day (not a crossed-out 'was' price), the servings it states and what it lists per serving. If a product was discounted that day, we used the discounted price, so it may go up again. Cost per cup is price divided by servings, rounded to the nearest penny. 'Not checked' means we couldn't confirm it from the product page, so we haven't guessed. We re-check at least every 45 days.
Decided it's worth a look?
Join the founding list: 25% off the first pouch, so £18.74, about £1.17 a cup.